Shweta Arora
250 Million Impressions, 400,000 new followers, and thousands of dollars in sales in just 8 Months.
Mission and Challenge
Shweta Arora, an emerging content creator, initially faced challenges standing out in a crowded niche due to a lack of unique style and inconsistent posting. Her content struggled to engage audiences, leading to stagnant growth and limited brand recognition.
- Create engaging short-form content that resonates with her audience.
- Grow her brand on Instagram without the constant stress of content creation.
- Implement a system that would help her grow her brand while allowing her to focus on her personal life without compromising content quality.
When we started working with her in September 2023: The mission was to leverage the power of short-form content to grow her brand on Instagram, also having a unique style other than the competition Time Management was another important aspect that we decided to focus on as she had no time left for her when she was doing all of it by herself
Outcome
Deliverables that not only grow her brand but make her a top creator in her niche:
- Editing MOAT – Developed a unique editing style tailored to her brand, making her content easily distinguishable from competitors.
- Holistic Short-Form Content Strategy – A strategy built around providing actionable tips and inspiring content with every video, tailored to her style of recording.
- Organic Growth Strategy – Focused solely on organic content strategies without relying on paid ads, adapting to what worked best for her audience.
- Monetization Systems – Set up systems to attract brand deals and collaborations, ensuring branded content was produced quickly without missing deadlines.
- Content Management Systems – Implemented professional systems to always be one month ahead in content stock, minimizing friction in production and ensuring efficient content management.
Results & Impacts
